Thursday , June 30 2022

Urban Outfitters Careers For Email Marketing Associate

Website Urban Outfitters

Job Description:

Urban Outfitters is looking for a detail-oriented, collaborative, and passionate individual to join the Digital Marketing team and drive business growth by supporting our foundational and highly visible email channel. The Email Marketing Associate will play a central role in the development and execution of email campaigns, primarily focusing on segmentation strategy, reporting, and the day-to-day setup and coordination for our batch and triggered marketing messages.

Job Responsibilities:

  • Support in QA for email campaigns for functionality, rendering, tracking, and overall customer experience
  • Own segmentation creation and execution for campaign messages utilizing Salesforce CDP tool
  • Present opportunities for channel growth, testing, and new adopting strategies
  • Collaborate with Email Manager in strategic planning and creation of monthly email message cadence and audience strategy
  • Support Email Manager in developing automated journeys and building out behavioral trigger program strategy
  • Own creation of weekly email reporting and sharing out insights to cross-team business partners and identify opportunities for testing

Job Requirements:

  • Bachelor’s Degree
  • Experience with Email KPI reporting and channel analytics
  • Exceptional attention to detail, organizational and communication skills; ability to manage multiple priorities at once
  • Demonstrated ability to prioritize and manage multiple campaigns in a fast-paced, deadline-driven environment
  • Experience using Salesforce Marketing Cloud and CDP preferred
  • 1-3 years campaign management experience within email, direct mail,or other direct marketing

Job Details:

Company: Urban Outfitters

Vacancy Type: Full Time

Job Functions: Purchasing

Job Location: Philadelphia, PA, US

Application Deadline: N/A

Apply Here